An Excerpt from “Pencil to Mouse, Forty Years of Graphic Design” by Kerry Grady
What is good design? This is the question that has haunted the design community for decades. Whenever the conversation comes up, the eye of the beholder argument shuts it down.
Read MoreAn Excerpt from “Pencil to Mouse, Forty Years of Graphic Design” by Kerry Grady
As I prepared to make the leap from school to the design profession, I met Robert Vogele, a groundbreaking design entrepreneur and mentor, business strategist and visionary who nurtured the creative potential of generations of Chicago designers.
Kerry Grady, Program Founder
The 2022 winners for the TOP 50 PE Firms awards program have been announced!
Julie Morris, Writer
Brand identity is what makes a company recognizable. It embodies a brand’s personality, speaks to its mission and purpose, and advocates for a company over its competitors.
An Excerpt from “Pencil to Mouse, Forty Years of Graphic Design” by Kerry Grady
I’m not saying that anyone can be a great designer, but I am saying that a great designer can come from anywhere.
An Excerpt from “Pencil to Mouse, Forty Years of Graphic Design” by Kerry Grady
To know where I grew up you would not be inclined to think that my destiny was to become a graphic designer. Muscatine, Iowa, a charming place that rests on the banks of the Mississippi River, wholesome and friendly, not sophisticated, is my hometown.
Kerry Grady, award winning designer and Grady Campbell Founder, has released, “From Pencil to Mouse: Forty Years of Graphic Design”. In this reflective and instructive book, Kerry provides his insights to the professional practice of graphic design.
Read MoreWe discussed this new frontier of investment opportunity with three leading private firms and got their insight into new possibilities in the healthcare industry.
Read MoreKerry Grady, Founding Principal
Cracking into an international market is a goal or most growing corporations. It shouldn’t be that hard, yet even the largest of the multi-nationals run into trouble because of language and cultural differences.
Nathan Grady, Program Director
The 2021 winners for the TOP 50 PE Firms awards program have been announced!
Mark Gartner, ClearLight Partners
Marketing is often underserved in private equity. Here are some ideas to help PE firms get started on building their brand awareness and generating leads, today.
Kerry Grady, Founding Principal
I love a good story – don’t we all? From Steve Jobs to Walt Disney, to Elon Musk, leaders who tell well-crafted stories inspire loyalty while driving the success of their companies.
Nathan Grady, Senior Designer
When it comes to marketing your message, it’s not a good idea to limit yourself to text. People tend to be visual learners, with 80 percent remembering what they see – compared to 20 percent of what they read.
Kerry Grady, Founding Principal
In his book, “Pre-Suasion,” social psychologist Robert Cialdini shines a curious light on the art of effective persuasion, revealing that the secret doesn’t lie in the message, but in the key moment before that message is delivered.
Kerry Grady, Founding Principal
Each public relations crisis may come as a surprise, but your response should not be. Smart organizations have a PR crisis management plan in place that involves every aspect of the organization—including HR, legal and technical.
Nathan Grady, Sr. Designer
Four executives from award-winning PE firms discussed their experiences with COVID and how they navigated great uncertainty, mitigated losses and protected their employees.
Kerry Grady, Founding Principal
Not so long ago, we’d only engage in a conversation with a brand if something had gone wrong. Now, we’re starting to use conversation to do much more: to explore options, to make purchases, and even to investigate medical treatments.
Nathan Grady, Sr. Designer
Why does a website matter and why should anyone care to improve its performance? The truth is, your website is one of your hardest working and most valuable assets and it needs to be built with the right stuff.
Kerry Grady, Founding Principal
Many of our clients struggle to answer the question: “What should I say on my website?” Sure, you understand that you need the basic “About Us” and “Contact Us” page, but where do you go from there?
Susan Tyson, Director of Brand Marketing
Design. Development. Execution. These are the tenets of success for every brand and marketing campaign.
